Hard Skills
Dawson Is Knowledgable In The Following Technologies
- Docs
- Slides
- Gmail
- Forms
- Sheets
- Excel
- Word
- Outlook
- One Note
- Powerpoint
- Email Marketing
- Content Marketing
- Inbound Marketing
- Social Media Marketing
HubSpot Certifications
Inbound Marketing
- Create content that educates and nurtures leads through their buyer’s journey.
- Offer relevant content and lead nurturing experiences to leads/customers.
- Optimize marketing processes using automation strategies and AI tools.
Content Marketing
- Learn a content creation framework for producing effective content on a consistent basis.
- Create and repurpose content that both humans. and search engines will love
- Become a stronger and more strategic marketer.
Email Marketing
- Master the fundamentals of email marketing.
- Apply what is learned with HubSpot’s email marketing tool.
- Learn how to invest in yourself and your career by learning one of the most in-demand skills in digital marketing.
Social Media Marketing
- Develop an engaging and effective social media strategy for your business.
- Build an inbound social media strategy that delights customers and grows the bottom line.
- Leverage the power of social media to transform your business.
Google Certifications
- Google Analytics for beginners shows new users how to implement tracking codes and set up data filters.
- Navigate the Google Analytics interface and reports while also setting up dashboards and shortcuts.
- Set up goals and campaign tracking.
- Audience, Acquisition and Behavior reports.
- Setting up views with filters.
- Measuring customer campaigns.
